Location: Boston, MA
At Path AI, youll work with a diverse and talented team of people, who are dedicated to solving complex problems and making a huge impact. Where You Fit The Senior Product Marketing Manager will join the Bio Pharma Product Marketing team at Path AI and will be responsible for leading the marketing strategy for our algorithm products.
This person will be able to drive their own strategy and contribute to building the Marketing function as they partner with cross-functional teams, develop customer and KOL relationships, and be a thought leader for our Business Development and Product Management teams. The ideal candidate is someone who has product management and/or product marketing experience,
and comfortable leaning into downstream execution in support of the sales team. What You’ll Do Innovation and Launch Create launch plans for new product(s) or service(s) in partnership with Product and Business Development teams including target customer identification, key messages, go-to-market plan, and market growth pathways Track product performance in collaboration with the Product team, and deliver related score cards and presentations to senior leadership Marketing Execution and Communications Partner with Digital Marketing on channel selection, investment and digital metrics reporting Lead creative agencies on creative and content development, from brief creation to project management,
to output/deliverables Create Path AIs communication strategy for industry conferences and publications in partnership with Scientific Programs team Sales Enablement, Market Insights & Analytics Identify opportunities to achieve sales targets through marketing tactics Use market, user, and other customer data to draw insights for informed and effective business decisions Develop sales pitch collateral for business development team to secure new business and/or maintain pipeline of projects with existing customers Track and summarize key competitive activities, implications, and recommendations Design and execute marketing research or customer research projects to uncover unmet needs, whitespace, or new perceptions to inform marketing strategies and executions Annual Business Plan Contribute to the creation of the lead sheet and manage annual marketing strategy Contribute to the setting of marketing objectives, strategies, and performance targets for the year Inform development of the annual marketing tactical calendar and budget related to focus areas (product/service)for product/service What You Bring Bachelors degree in business administration, marketing, communications, or a related field with 5+ years of experience in brand management or product marketing; or MBA with 2+ years of experience in brand management or product marketing Excellent written and verbal communication skills Experience with presenting recommendations and strategies to senior-level management.
Strong Power Point experience is a plus but not required Prior experience developing value proposition, brand/product positioning and messaging, and budget planning Prior experience creating design content or guiding the creation of design content Strong business acumen with experience in forecasting, analyzing sales data, analyzing competitor performance to understand business drivers and - distractors.
Ability to synthesize analyses into key findings, implications, and recommendations Strong desire and demonstrated experience with cross-functional communication and internal stakeholder management Experience working with and/or managing agencies (or internal creative teams) in integrated communications, including brief development, evaluation of creative, and copy development Experiencing interpreting customer and market insights and developing a market research plan Experience in launching a Saa S, medical, or a med device product or platform a plus but not required Experience in medicals, medical devices, or biotech a plus but not required We Want To Hear From You At Path AI, we are looking for individuals who are team players, are willing to do the work no matter how big or small it may be, and who are passionate about everything they do.
If this sounds like you, even if you may not match the job description to a tee, we encourage you to apply. You could be exactly what were looking for. Path AI is an equal opportunity employer, dedicated to creating a workplace that is free of harassment and discrimination. We base our employment decisions on business needs, job requirements, and qualifications — thats all.
We do not discriminate based on race, gender, religion, health, personal beliefs, age, family or parental status, or any other status. We dont tolerate any kind of discrimination or bias, and we are looking for teammates who feel the same way. #linkedinremote J-18808-Ljbffr For more details: jobs-search. org/marketing_boston-c434671/senior-product-marketing-manager-boston_i1970119836
Development prior to launch. - Development of Strategy and Brand Campaign, Messaging, Materials and Tactics to support the Promotion of VYVGART as it Launches into the assigned indication. - Execution of tactics supporting congress presence & execution, peer-to-peer education, ad board planning and execution, development of speaker bureau content and training materials, execution of speaker bureau training after launch, and support of thought leader engagements.
This role will report to VP, US Marketing and will partner closely with key internal and external cross-functional partners to plan and implement personal, non-personal tactics to support the assigned indications. In close collaboration
with the rest of the Marketing team, this role will support the VYVGART brand and portfolio strategies with pull-through to Commercial Field Force preparations and National and Regional Congress presence and execution.
The Associate Director will also deliver on key brand expectations such as Brand Planning, Tactical Planning, Launch Readiness, and Quarterly Business Reviews. This is an exciting time to join an enthusiastic, innovative, growing team to continue delivering a successful commercial product with a follow-on indication launch. We seek a marketer who thrives in a nimble, fast-paced environment, is willing to embrace the challenge, passionate about science, and deeply motivated
by delivering value to people living with rare diseases.
Roles and Responsibilities: Support the development and execution of the disease state strategy, messaging, and tactics to ensure optimized Market Development prior and after launch Support the development and execution of the Branded efgartigimod strategy, messaging and tactics for an indication launch in the US Gain Market Insights to refine launch strategies to support the efgartigimod indications. This includes planning and execution of commercial ad boards, aligning with cross-functional partners on strategic intent of ad boards, identifying appropriate advisors, developing stimuli and workshop design, and sharing of insights with broader organization to inform decision-making across multiple functions.
Lead the development, execution and US implementation of core peer-to-peer strategy and initiatives and materials for HCPs. This includes the establishment of our disease state and branded speaker's bureau, the initial identification and training of speakers, and other non-personal/digital channels for achieving P2P influence xyz X@ Ongoing development and updating of the efgartigimod indication specific strategy. Ensure customer and competitor insights drive updates to strategy.
Align with Sales leadership on ensuring readiness of materials (print and digital) to support the Commercial Field Organization and work cross-functionally to prepare the Field Organization for Launch, including directives, POA, training, etc. Manage multiple agency partners, including management of associated budgets, forecasts / accruals. Manage project timelines, including development of work plans and routing of all promotional materials through the appropriate review channels. Support the VYVGART brand strategies with pull-through to national congress channel and regional congress execution.
Manage Congress participation, including cross-functional congress planning, booth design, and execution of commercial tactics, sponsorships, and eventsCollaborate and co-create with multiple functional groups within the organization, including but not limited to Marketing, Marketing Operations, Field Sales, Medical Affairs, Market Access, Compliance, Legal and RegulatoryPartner with non-personal promotional (NPP) lead to align strategy and tactics, as well as to optimize data analytics and inform business decisionsWork closely with Legal, Regulatory and Medical Affairs to effectively navigate Promotional Material Review process, prioritize and ensure timely and compliant development of HCP-directed tactics Execute multiple, simultaneous projects and manage resources to ensure deliverables are on time, on budget, and address business objectives Education, Experience and Qualifications: The US commercial organization is Boston-based.
This person must be in the office as needed to support key planning and coordination meetings and at least 4 days per month. This person is also required to travel for customer visits or internal meetings as needed. BS/BA degree (science or business degree preferred); MBA is a plus 5 years of experience in marketing and/or relevant commercial experience in the medical/biotech industry Experience effectively managing external agency partners, and collaborating with cross-functional teams and internal/external stakeholders to effectively implement strategies and programs Understanding of the legal and regulatory environment in medical promotions Strong project management, communication, and organization skills Agility, proven ability to influence without authority and cross-functional collaboration Ability to work under pressure in a fast-paced environment and prioritize work to achieve positive results Experience in rare disease preferred US launch readiness experience preferred Travel 35%At argenx we strive to create a welcoming and inclusive environment.
Here all applicants will receive equal consideration for employment without discrimination on the basis of race, color, religion, interaction, interactionual orientation, gender identity, national origin, protected veteran status, disability, or any other applicable legally protected characteristics. argenx is proud to be an equal opportunity employer. If you require reasonable accommodation in completing your application, interviewing, or otherwise participating in the candidate selection process please contact us at xyz X@.
Only inquiries related to an accommodation request will receive a response. PDN-9ae3a782-8b26-4402-ae6b-ec0ffb3e2b39
Financial Officers, Chief Marketing Officers, Chief Technology Officers, Chief Information Officers, Chief Research Officers, Chief Strategy Officers, Chief Data Officers, Owners, Co-Owners, Founders, Co-Founders, Presidents, Board Members Industry: Advertising/PR/Marketing/Events, Financial Services, medical / Biotech, Healthcare - Hospitals, Internet / Online Media, Retail, Consumer Products, Architecture / Construction / Civil Engineering, Hospitality, Travel, & Leisure, Insurance - Health & Life Honorarium: $300 per 60 min Zoom interview To be respectful of your time, we want to make sure you meet all study requirements.
Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457231
Finance, Financial, Operations, Strategy, Business Development, Compliance, Commercial, Risk Management Industries: Energy / Renewable Energy / Oil & Gas Honorarium: $250 per 60 min online interview To be respectful of your time, we want to make sure you meet all study requirements.
Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457930
help to create and execute strategies to increase brand awareness and boost sales. Job Responsibilities: Develop and manage marketing campaigns to promote International Concrete product. Analyze marketing efforts to determine ROI and refine accordingly. Build relationships with media and influencers to increase visibility.
Generate creative content to engage users Conduct market research to identify new opportunities to grow the business. Desired Qualifications: Bachelor’s degree in Marketing or similar. Excellent written and verbal communication skills. Good knowledge of marketing techniques and technologies. Strong attention to detail. Ability to work well in a team setting. Nice-to-haves:
Experience with SEO/SEM. Proficiency in graphic design software. Familiarity with social media platforms. Knowledge of web analytics platforms and tools. Ability to analyze data and draw insights.
Room Associate washes dishes, may bus tables, cleans pots and pans, cleans floors and other surfaces as required and requested. We treat our associates like family by offering benefits for growth, health and happiness: Competitive Pay! Flexible Schedules / Shifts Paid Holidays, Vacation and Personal days Health Insurance401k Options + Company Match Ongoing Education & In-service All candidates will be required to show valid proof of full vaccination for COVID-19 before commencing work or commit to obtaining full vaccination within 30 days of commencing work, unless they receive an approved exemption.
#zr #IND3For more details: jobs-search. org/dishwasher_andover-c434646/job_i1961939036
