Senior director of digital marketing

Detailed Information

LISTED SITE
  • Location: Boston, MA

making them want to engage thereby “converting” to different stages throughout the customer lifecycle. We are a multi-product company serving a wide-breadth of industries from construction, industrial manufacturing, state and local governments, professional services to healthcare.

Even within these industries we service a wide variety of different personas from CTO’s, Operational leaders, to line of business leadership. We need one web experience that can help people find the answers to their problem. Your responsibilities will include : Managing our engineering team. Collaborate with cross-functional teams to ensure seamless integration of digital marketing efforts with broader marketing

initiatives. Lead Generation Managing our SEO strategy and plan execution. Collaborate with other leaders of the marketing team to implement effective lead generation campaigns to acquire high-quality leads for the sales team.

Utilize digital channels such as SEO and SEM to generate leads and nurture prospects. Digital Experience Vision and Strategy Development Developing our web experience vision for how we craft a industry leading web experience. Spearhead our efforts to add a product lead growth go to market motion. Identify opportunities to expedite our digital efforts by utilizing a number of different contractors, tools and vendors. Data-Driven Decision Making Analyze and interpret

marketing data to measure campaign performance and identify areas for improvement.

Utilize analytics tools to provide insights that inform strategic decisions and optimize marketing efforts. Stay abreast of industry trends and emerging technologies to drive innovation and efficiency in digital marketing efforts. Evaluate and implement marketing technology solutions to enhance campaign effectiveness and efficiency. Bachelors degree in Marketing, Business, or a related field. MBA is a plus. Proven experience (5+ years) in digital marketing leadership roles, preferably in B2B Saa S. Demonstrated success in developing and executing digital marketing strategies that drive measurable results.

Strong analytical skills with proficiency in marketing analytics and reporting tools. Excellent leadership and team management skills. In-depth knowledge of digital marketing channels, technologies, and best practices. J-18808-Ljbffr For more details: jobs-search. org/architecture-construction_boston-c434671/senior-director-of-digital-marketing-boston_i1971741019

Marketing / PR in Boston, MA

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AD, HCP Marketing
1
AD, HCP Marketing
Boston, MA
Dec 20, 2023

Development prior to launch. - Development of Strategy and Brand Campaign, Messaging, Materials and Tactics to support the Promotion of VYVGART as it Launches into the assigned indication. - Execution of tactics supporting congress presence & execution, peer-to-peer education, ad board planning and execution, development of speaker bureau content and training materials, execution of speaker bureau training after launch, and support of thought leader engagements.

This role will report to VP, US Marketing and will partner closely with key internal and external cross-functional partners to plan and implement personal, non-personal tactics to support the assigned indications. In close collaboration

with the rest of the Marketing team, this role will support the VYVGART brand and portfolio strategies with pull-through to Commercial Field Force preparations and National and Regional Congress presence and execution.

The Associate Director will also deliver on key brand expectations such as Brand Planning, Tactical Planning, Launch Readiness, and Quarterly Business Reviews. This is an exciting time to join an enthusiastic, innovative, growing team to continue delivering a successful commercial product with a follow-on indication launch. We seek a marketer who thrives in a nimble, fast-paced environment, is willing to embrace the challenge, passionate about science, and deeply motivated

by delivering value to people living with rare diseases.

Roles and Responsibilities: Support the development and execution of the disease state strategy, messaging, and tactics to ensure optimized Market Development prior and after launch Support the development and execution of the Branded efgartigimod strategy, messaging and tactics for an indication launch in the US Gain Market Insights to refine launch strategies to support the efgartigimod indications. This includes planning and execution of commercial ad boards, aligning with cross-functional partners on strategic intent of ad boards, identifying appropriate advisors, developing stimuli and workshop design, and sharing of insights with broader organization to inform decision-making across multiple functions.

Lead the development, execution and US implementation of core peer-to-peer strategy and initiatives and materials for HCPs. This includes the establishment of our disease state and branded speaker's bureau, the initial identification and training of speakers, and other non-personal/digital channels for achieving P2P influence xyz X@ Ongoing development and updating of the efgartigimod indication specific strategy. Ensure customer and competitor insights drive updates to strategy.

Align with Sales leadership on ensuring readiness of materials (print and digital) to support the Commercial Field Organization and work cross-functionally to prepare the Field Organization for Launch, including directives, POA, training, etc. Manage multiple agency partners, including management of associated budgets, forecasts / accruals. Manage project timelines, including development of work plans and routing of all promotional materials through the appropriate review channels. Support the VYVGART brand strategies with pull-through to national congress channel and regional congress execution.

Manage Congress participation, including cross-functional congress planning, booth design, and execution of commercial tactics, sponsorships, and eventsCollaborate and co-create with multiple functional groups within the organization, including but not limited to Marketing, Marketing Operations, Field Sales, Medical Affairs, Market Access, Compliance, Legal and RegulatoryPartner with non-personal promotional (NPP) lead to align strategy and tactics, as well as to optimize data analytics and inform business decisionsWork closely with Legal, Regulatory and Medical Affairs to effectively navigate Promotional Material Review process, prioritize and ensure timely and compliant development of HCP-directed tactics Execute multiple, simultaneous projects and manage resources to ensure deliverables are on time, on budget, and address business objectives Education, Experience and Qualifications: The US commercial organization is Boston-based.

This person must be in the office as needed to support key planning and coordination meetings and at least 4 days per month. This person is also required to travel for customer visits or internal meetings as needed. BS/BA degree (science or business degree preferred); MBA is a plus 5 years of experience in marketing and/or relevant commercial experience in the medical/biotech industry Experience effectively managing external agency partners, and collaborating with cross-functional teams and internal/external stakeholders to effectively implement strategies and programs Understanding of the legal and regulatory environment in medical promotions Strong project management, communication, and organization skills Agility, proven ability to influence without authority and cross-functional collaboration Ability to work under pressure in a fast-paced environment and prioritize work to achieve positive results Experience in rare disease preferred US launch readiness experience preferred Travel 35%At argenx we strive to create a welcoming and inclusive environment.

Here all applicants will receive equal consideration for employment without discrimination on the basis of race, color, religion, interaction, interactionual orientation, gender identity, national origin, protected veteran status, disability, or any other applicable legally protected characteristics. argenx is proud to be an equal opportunity employer. If you require reasonable accommodation in completing your application, interviewing, or otherwise participating in the candidate selection process please contact us at xyz X@.

Only inquiries related to an accommodation request will receive a response. PDN-9ae3a782-8b26-4402-ae6b-ec0ffb3e2b39

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Work At Home
1
Work At Home
Boston, MA
Dec 21, 2023
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$300/hour paid market research study for owners in the marketing sector
1
$300/hour paid market research study for owners in the marketing sector
Boston, MA
Dec 22, 2023

Financial Officers, Chief Marketing Officers, Chief Technology Officers, Chief Information Officers, Chief Research Officers, Chief Strategy Officers, Chief Data Officers, Owners, Co-Owners, Founders, Co-Founders, Presidents, Board Members Industry: Advertising/PR/Marketing/Events, Financial Services, medical / Biotech, Healthcare - Hospitals, Internet / Online Media, Retail, Consumer Products, Architecture / Construction / Civil Engineering, Hospitality, Travel, & Leisure, Insurance - Health & Life Honorarium: $300 per 60 min Zoom interview To be respectful of your time, we want to make sure you meet all study requirements.

Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457231

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$250/hour paid market research study for head of commercial in the energy sector
1
$250/hour paid market research study for head of commercial in the energy sector
Boston, MA
Dec 22, 2023

Finance, Financial, Operations, Strategy, Business Development, Compliance, Commercial, Risk Management Industries: Energy / Renewable Energy / Oil & Gas Honorarium: $250 per 60 min online interview To be respectful of your time, we want to make sure you meet all study requirements.

Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457930

Marketing / PR In Massachusetts

1
Growth Marketing Manager
Andover
Dec 14, 2023

help to create and execute strategies to increase brand awareness and boost sales. Job Responsibilities: Develop and manage marketing campaigns to promote International Concrete product. Analyze marketing efforts to determine ROI and refine accordingly. Build relationships with media and influencers to increase visibility.

Generate creative content to engage users Conduct market research to identify new opportunities to grow the business. Desired Qualifications: Bachelor’s degree in Marketing or similar. Excellent written and verbal communication skills. Good knowledge of marketing techniques and technologies. Strong attention to detail. Ability to work well in a team setting. Nice-to-haves:

Experience with SEO/SEM. Proficiency in graphic design software. Familiarity with social media platforms. Knowledge of web analytics platforms and tools. Ability to analyze data and draw insights.

1
Dishwasher - $500. sign on bonus!
Andover
Dec 17, 2023

Room Associate washes dishes, may bus tables, cleans pots and pans, cleans floors and other surfaces as required and requested. We treat our associates like family by offering benefits for growth, health and happiness: Competitive Pay! Flexible Schedules / Shifts Paid Holidays, Vacation and Personal days Health Insurance401k Options + Company Match Ongoing Education & In-service All candidates will be required to show valid proof of full vaccination for COVID-19 before commencing work or commit to obtaining full vaccination within 30 days of commencing work, unless they receive an approved exemption.

#zr #IND3For more details: jobs-search. org/dishwasher_andover-c434646/job_i1961939036

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Marketing Campaign Manager, Cell Therapy (REMOTE)
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Marketing Manager, Antibody and Advanced Modality Discovery (REMOTE)
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Marketing Manager, Antibody & Advanced Modality Discovery (REMOTE)
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