Location: Boston, MA
and is a big input to our 20MM+ Active customers. We are seeking a senior leader who can drive both strategy and execution across mid-funnel campaigns, build a high-bar team of digital marketing managers, and demonstrate ownership of a growing program with c-suite visibility.
You will be a key decision maker on not only the marketing channels and level of spend, but also the creative and strategy that best resonates with customers in each channel. You will be able to show a sturdy and resilient mindset, demonstrate the ability to debate and commit, and earn trust as we develop our capability to win in the Social and Programmatic space. This leader will also own developing media plans
and work with multiple stakeholders across Chewy to determine the role paid mid-funnel marketing channels might plan in their businesses. The impact of this role is significant and broad, accounting for several of our KPIs.
The ideal candidate is a passionate consumer marketing leader who has a track record of achieving (and measuring) great results through innovative marketing programs across mid funnel digital reach channels. This leader can make measurable business impact by connecting mid-funnel activities to downstream business outcomes via last click, MMM, or media lift/holdout methodologies. The ideal candidate can manage and own the channel portfolio strategy, and performance
of multiple campaigns across a variety of goals, is able to work with stakeholders, and can deliver quality work in a fast-paced and always evolving environment.
To be successful in this role, you must be, 1) a subject matter expert on mid funnel channels, 2) a strong communicator, 3) a leader who can build a world class team, and 4) obsessed with the customer. What You’ll Do: Own development and communication of the long-term vision, goals, and roadmap for digital marketing channels Build a best in class digital marketing team with clearly defined program objectives, tactics, and KPIs Develop strategies across mid funnel media channels, test new ideas, and iterate to grow Partner with analytics to provide consistent and actionable performance analysis, reporting, and insights that feeds back into the strategy Establish and manage mechanisms to communicate effectively with stakeholders across the business, creative, and executive leadership to articulate the impact your teams work is having on their businesses Analyze data to determine the optimal media strategy to influence our current and future customers Ability to conceptualize and execute projects, with strong bias for action, ability to prioritize and meet deadlines, and exceptional attention to detail What You’ll Need: 10+ years of digital media experience, 5+ years managing teams Proven track record in attracting, developing, and motivating talent.
Ability to continually raise the bar and leading teams to achieve results in a fast-paced environment. Deep knowledge of the mid-funnel including social, programmatic, online video and the ability to develop comprehensive media plans in a post-i OS14 privacy environment A history of owning, developing, and communicating long-term vision and goals that drive strategies for a portfolio of products Strong understanding of the data privacy landscape including platform updates and upcoming changes Mindset and ability to present ideas to senior level leadership, balance feedback with backbone to deliver the best plan, and engage in debates to hone our operating plans and ultimately deliver a winning position in the market Chewy is committed to equal opportunity.
We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact xyz X@.
If you have a question regarding your application, please contact xyz X@. J-18808-Ljbffr For more details: jobs-search. org/finance_boston-c434671/head-of-digital-marketing-and-strategy-boston_i1974344898
Development prior to launch. - Development of Strategy and Brand Campaign, Messaging, Materials and Tactics to support the Promotion of VYVGART as it Launches into the assigned indication. - Execution of tactics supporting congress presence & execution, peer-to-peer education, ad board planning and execution, development of speaker bureau content and training materials, execution of speaker bureau training after launch, and support of thought leader engagements.
This role will report to VP, US Marketing and will partner closely with key internal and external cross-functional partners to plan and implement personal, non-personal tactics to support the assigned indications. In close collaboration
with the rest of the Marketing team, this role will support the VYVGART brand and portfolio strategies with pull-through to Commercial Field Force preparations and National and Regional Congress presence and execution.
The Associate Director will also deliver on key brand expectations such as Brand Planning, Tactical Planning, Launch Readiness, and Quarterly Business Reviews. This is an exciting time to join an enthusiastic, innovative, growing team to continue delivering a successful commercial product with a follow-on indication launch. We seek a marketer who thrives in a nimble, fast-paced environment, is willing to embrace the challenge, passionate about science, and deeply motivated
by delivering value to people living with rare diseases.
Roles and Responsibilities: Support the development and execution of the disease state strategy, messaging, and tactics to ensure optimized Market Development prior and after launch Support the development and execution of the Branded efgartigimod strategy, messaging and tactics for an indication launch in the US Gain Market Insights to refine launch strategies to support the efgartigimod indications. This includes planning and execution of commercial ad boards, aligning with cross-functional partners on strategic intent of ad boards, identifying appropriate advisors, developing stimuli and workshop design, and sharing of insights with broader organization to inform decision-making across multiple functions.
Lead the development, execution and US implementation of core peer-to-peer strategy and initiatives and materials for HCPs. This includes the establishment of our disease state and branded speaker's bureau, the initial identification and training of speakers, and other non-personal/digital channels for achieving P2P influence xyz X@ Ongoing development and updating of the efgartigimod indication specific strategy. Ensure customer and competitor insights drive updates to strategy.
Align with Sales leadership on ensuring readiness of materials (print and digital) to support the Commercial Field Organization and work cross-functionally to prepare the Field Organization for Launch, including directives, POA, training, etc. Manage multiple agency partners, including management of associated budgets, forecasts / accruals. Manage project timelines, including development of work plans and routing of all promotional materials through the appropriate review channels. Support the VYVGART brand strategies with pull-through to national congress channel and regional congress execution.
Manage Congress participation, including cross-functional congress planning, booth design, and execution of commercial tactics, sponsorships, and eventsCollaborate and co-create with multiple functional groups within the organization, including but not limited to Marketing, Marketing Operations, Field Sales, Medical Affairs, Market Access, Compliance, Legal and RegulatoryPartner with non-personal promotional (NPP) lead to align strategy and tactics, as well as to optimize data analytics and inform business decisionsWork closely with Legal, Regulatory and Medical Affairs to effectively navigate Promotional Material Review process, prioritize and ensure timely and compliant development of HCP-directed tactics Execute multiple, simultaneous projects and manage resources to ensure deliverables are on time, on budget, and address business objectives Education, Experience and Qualifications: The US commercial organization is Boston-based.
This person must be in the office as needed to support key planning and coordination meetings and at least 4 days per month. This person is also required to travel for customer visits or internal meetings as needed. BS/BA degree (science or business degree preferred); MBA is a plus 5 years of experience in marketing and/or relevant commercial experience in the medical/biotech industry Experience effectively managing external agency partners, and collaborating with cross-functional teams and internal/external stakeholders to effectively implement strategies and programs Understanding of the legal and regulatory environment in medical promotions Strong project management, communication, and organization skills Agility, proven ability to influence without authority and cross-functional collaboration Ability to work under pressure in a fast-paced environment and prioritize work to achieve positive results Experience in rare disease preferred US launch readiness experience preferred Travel 35%At argenx we strive to create a welcoming and inclusive environment.
Here all applicants will receive equal consideration for employment without discrimination on the basis of race, color, religion, interaction, interactionual orientation, gender identity, national origin, protected veteran status, disability, or any other applicable legally protected characteristics. argenx is proud to be an equal opportunity employer. If you require reasonable accommodation in completing your application, interviewing, or otherwise participating in the candidate selection process please contact us at xyz X@.
Only inquiries related to an accommodation request will receive a response. PDN-9ae3a782-8b26-4402-ae6b-ec0ffb3e2b39
Financial Officers, Chief Marketing Officers, Chief Technology Officers, Chief Information Officers, Chief Research Officers, Chief Strategy Officers, Chief Data Officers, Owners, Co-Owners, Founders, Co-Founders, Presidents, Board Members Industry: Advertising/PR/Marketing/Events, Financial Services, medical / Biotech, Healthcare - Hospitals, Internet / Online Media, Retail, Consumer Products, Architecture / Construction / Civil Engineering, Hospitality, Travel, & Leisure, Insurance - Health & Life Honorarium: $300 per 60 min Zoom interview To be respectful of your time, we want to make sure you meet all study requirements.
Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457231
Finance, Financial, Operations, Strategy, Business Development, Compliance, Commercial, Risk Management Industries: Energy / Renewable Energy / Oil & Gas Honorarium: $250 per 60 min online interview To be respectful of your time, we want to make sure you meet all study requirements.
Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457930
help to create and execute strategies to increase brand awareness and boost sales. Job Responsibilities: Develop and manage marketing campaigns to promote International Concrete product. Analyze marketing efforts to determine ROI and refine accordingly. Build relationships with media and influencers to increase visibility.
Generate creative content to engage users Conduct market research to identify new opportunities to grow the business. Desired Qualifications: Bachelor’s degree in Marketing or similar. Excellent written and verbal communication skills. Good knowledge of marketing techniques and technologies. Strong attention to detail. Ability to work well in a team setting. Nice-to-haves:
Experience with SEO/SEM. Proficiency in graphic design software. Familiarity with social media platforms. Knowledge of web analytics platforms and tools. Ability to analyze data and draw insights.
Room Associate washes dishes, may bus tables, cleans pots and pans, cleans floors and other surfaces as required and requested. We treat our associates like family by offering benefits for growth, health and happiness: Competitive Pay! Flexible Schedules / Shifts Paid Holidays, Vacation and Personal days Health Insurance401k Options + Company Match Ongoing Education & In-service All candidates will be required to show valid proof of full vaccination for COVID-19 before commencing work or commit to obtaining full vaccination within 30 days of commencing work, unless they receive an approved exemption.
#zr #IND3For more details: jobs-search. org/dishwasher_andover-c434646/job_i1961939036
