Location: Marlborough, MA
Company: Boston Scientific
challenges.
With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. At Boston Scientific, our goal is to provide a meaningful experience to our customers, generating leads, brand affinity, product awareness, and furthering our vision to create a best-in-class experience for healthcare professionals (HCPs), patients, and caregivers.
We are looking for a talented personalization marketer to create and lead the strategic enterprise personalization vision for Boston Scientific. Reporting to the Global Director of Integrated Digital Marketing, the Personalization
Manager will be responsible for creating a personalization experience rooted in insights, driving the future vision, and roadmap of best-in-class personalized digital customer interactions to drive business outcomes.
In this role, you will lead Boston Scientific’s customer personalization strategy, including planning and implementing large-scale projects to improve lead acquisition, user experience, conversion rates, and interest in our products. You will work closely with business unit and regional partners to develop a proactive requirement gathering process based on business goals, purpose, and audience needs. This role will partner closely with our data scientists and analysts to
identify crucial predictors and patterns in user behavior and content consumption to personalize content and experiences, increasing relevance and driving improvements in engagement and conversion.
The ideal candidate will be a strategic thinker and doer who balances a creative and data driven growth mindset with a commitment to deliver high-quality customer experiences with deep experience in segmentation, stakeholder mapping, and value story creation. This is an individual contributor role and will work a hybrid schedule out of our Marlborough, MA, or Maple Grove/Arden Hills, MN offices. Your responsibilities will include: Develop and lead the enterprise personalization strategy, roadmap, and execution of key use cases in collaboration with business stakeholders and IT.
Prioritize the enhancement of the user experience by segmenting customers for personalized content across multiple channels, such as web, media, and email, in partnership with the Media Strategy Manager, Enterprise Content Manager, and Web Product Manager. Collaborate with cross-functional teams, including data scientists, engineers, analysts, designers, architects, and marketers, to ensure a seamless integration of predictive content recommendations into the user experience. Adapt, modify, and prioritize work under the guidance of leadership to drive short-term and long-term results.
Generate hypothesis-based test plans, concepts, and refine testing methodology and roadmaps across lines of business. Partner with the Analytics team to present insights. Stay abreast of competitor analysis and identify opportunities in the industry regarding personalization trends, aiming to drive a competitive advantage for BSC. Lead efforts to cultivate a stronger data-driven culture and drive growth through innovative strategies and meticulous execution. Identify, evaluate, prioritize, coordinate, and deliver scalable personalization initiatives that contribute to enhanced user experiences in collaboration with IT partners.
Minimum Qualifications: Bachelor’s degree in Business, Marketing or another relevant field or equivalent combination of education and experience. 7+ years of progressive exempt-level digital product management or digital marketing experience. 5+ years of direct experience with interactive websites, implementing personalization, and content development/maintenance. Experience working with personalization tools (Adobe Target, Marketing Cloud Personalization, etc.
). Preferred Qualifications: Strong ability to collaborate in a matrix organization and enhance overall team performance and relationships. Strong ability to conceptualize, analyzes, and evaluates web and interactive initiatives. Prior demonstrated and proven success with interactive marketing strategies. Strong knowledge of internet usability standards. Prior e-Commerce experience Strong analytical skills as well as presentation and influencing skills. Advanced knowledge of tracking tools and ROI measures. Requisition ID: 574590 As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life.
Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen. So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!
#LI-Hybrid
With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. The Digital Content Specialist, Endoscopy is passionate about understanding our customers' needs and business goals to develop relevant, useful content.
The specialist will identify and clarify business and marketing objectives, driving content development and digital experiences for key audience segments. Working cross-functionally across the organization, the specialist will ensure content aligns with digital marketing best practices. This role will primarily drive HCP-related campaigns, and qualified candidates
will be fluent in today's digital marketing ecosystem, including but not limited to email, media planning, and social. This opportunity is open to remote work for candidates residing beyond a commutable distance from our Marlborough, MA, or Arden Hills/Maple Grove, MN offices.
Candidates within a commutable distance to an office location will follow a hybrid schedule. Your responsibilities will include: Refine the value proposition and key points of differentiation in collaboration with product management. Collaborate with strategic copywriters to create a messaging framework and pillars. Develop a proposed high-level budget for content creation. Author creative briefs and lead kickoffs
for designers, copywriters, and agency partners.
Generate ideas independently and with team members to transform scientific/medical information and data into engaging content (e. g. whitepapers, infographics, videos) that meets business objectives and KPIs. Translate existing content into new opportunities across digital channels. Ensure timely and budget-conscious execution of digital content, including webpage development, SEM, ads, social media, and email marketing to high-quality standards. Collaborate with analytics teams to demonstrate the value of programs and provide regular reports. Build, activate, and manage cross-functional relationships with digital marketing, analytics, UX/Design, Mar Tech, IT, and others as needed.
Play a thought-leader role by sharing knowledge and best practices with internal and external teams. Collaborate with the project management team to ensure a comprehensive editorial calendar is always up to date. Support other critical Endoscopy digital programs as assigned. Minimum Qualifications: Bachelor's degree in Communications, English, Journalism, Marketing, Sciences, or a related field. 3+ years of digital marketing experience, preferably in an agency or regulated pharma, biotech, or healthcare environment.
Familiarity with the online customer purchasing journey and expertise in planning and executing content marketing programs that align with the customer's journey. Experience in driving content projects from conception through production and delivery. Preferred Qualifications: Master’s degree Communications, English, Journalism, Marketing, Sciences, or a related field. Strong understanding of search engine optimization and user experience. Independent, self-starter that can manage time and projects effectively to meet deliverable dates. Excellent research skills specifically in the areas of anatomy, disease states, procedures and treatments, clinical research, and clinical data.
Requisition ID: 574996 As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you! #LI-Remote
With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. The Global Marketing Capabilities Manager will spearhead a team dedicated to advancing Boston Scientific's marketing capabilities.
The primary goal is to transform the marketing organization into a customer-centric, data-driven, and strategically aligned entity, responding to the evolving healthcare landscape. This pivotal role involves leveraging the established Boston Scientific Marketing Framework and Competencies, driving the future marketing excellence strategy. The Global Marketing Capabilities Manager's
team is responsible for championing and maintaining the BSC Marketing Framework, identifying capability gaps, and developing a roadmap to address these challenges.
In collaboration with cross-functional and cross-divisional teams, this group will develop and execute foundational and advanced learning programs and curricula, aiming for continuous improvement. The successful candidate will have the opportunity to establish global relationships, develop leading marketing capabilities programs and tools, and provide marketers with shared frameworks, language, resources, and practices. This will enhance the quality of thinking and drive improved business results. Your responsibilities will
include: Manage and develop a team of marketing capabilities professionals.
Lead BSC’s marketing excellence evolution, develop an execution roadmap, and champion the vision throughout the organization. Identify marketing learning gaps within the global marketing organization and develop learning journeys for different skill and knowledge levels of marketers. Drive marketing cultural change towards a customer-centric model. Collaborate with cross-functional teams to develop and execute tailored, world-class learning curricula that include an optimal mix of delivery mediums (e. g. virtual, classroom, video, workshops, “on-the-job” learning). Lead the team to facilitate learning sessions and workshops, both internally and with third-party partners.
Establish metrics and dashboards to backss competency development, learning opportunities, and overall marketing impact. Facilitate the sharing of marketing best practices and lessons learned across the organization to improve marketers’ efficiency and effectiveness in driving business results. Partner with CMO and other global marketing leaders to provide marketing thought leadership and drive change throughout their organizations. Serve as the Enablement Lead for 1-2 Business Units to drive customized plans for teams based on business priorities and a comprehensive knowledge of capabilities available centrally.
Minimum Qualifications: Bachelor's degree in Business, Life Sciences, or another relevant discipline. 3+ years of leadership or management experience, including driving change in a complex organization. 5+ years of marketing experience, preferably with a life sciences company (e. g. medical devices, diagnostics, pharma, biotech). Experience in developing, communicating, and executing global programs (e. g. product launches, marketing programs, and training programs). Demonstrated cross-functional project management experience.
Preferred Qualifications: MBA or another advanced degree in a relevant discipline. Outstanding interpersonal skills and the ability to develop relationships at all organization levels. Strong executive presence, communication skills, and the ability to directly influence senior leaders. Self-directed individual who proactively identifies and addresses opportunities. Requisition ID: 575408 As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life.
Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen. So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you! #LI-Hybrid
that are always changing. That's just how we like it. Every day is an opportunity to discover something new about our business, our partnerships, and even about yourself. Come discover what different can mean for you. The Opportunity: Contribute To The Growth Of Your Career.
TJX is looking for a Public Relations Supervisor to serve as the executional lead for all Marshalls earned media planning and programming execution. They will work directly with one of the world's top agencies to drive brand awareness and consideration as well as deepen relationships with media and brand partners. This role is also responsible for stewarding the Marshalls social purpose mission among internal and
external partners along with building out related programming to provide meaningful impact for our communities. They will work cross-functionally to drive company cause marketing efforts and help champion our culture by coordinating internal marketing projects.
Who We Are Looking For: You. Responsible for the strategic management, execution, and analysis of Marshalls always-on earned brand media programming Provide expertise in all earned media activity, including ongoing media relations, brand & product-focused efforts, partnerships, new store openings and more Closely partner with internal teams while managing external agencies to develop sharp briefs and strategic plans, complete programs
flawlessly, identify optimizations and maintain budgets Partner regularly with cross-functional teams to develop & complete fully integrated plans, inclusive of efforts that promote brand loyalty and fuel advocacy Serve as key day-to-day client contact for PR agency; oversee execution, adherence to timelines and ensure we're meeting program & annual goals Lead the execution of in-store point-of-sale cause campaigns for various national and international charities; collaborate cross-functionally with internal & external partners and harness the power of storytelling to develop compelling creative materials and continuously exceed YOY campaign results Oversee continued development of work pertaining to brand social purpose mission, inclusive of cause marketing programs Manage internal marketing projects that drive meaningful Associate engagement and support the TJX culture Serve as media spokesperson (as needed) Manage and develop PR co-op, providing mentorship and an exceptional learning experience Qualifications Bachelor's degree; Minimum 3-5 years' experience in public relations, agency experience preferred Confident, skilled PR professional that has run cross-functional programs, conducted media relations, and contributed to strategic plan development Excellent written and verbal communication skills, spokesperson experience a plus Strong understanding and experience with PR measurement and analysis Interest in home fashion/fashion trends, pop culture, media news and digitally savvy High degree of proficiency with Microsoft Office products We care about our culture, but we also prioritize your needs!
Competitive Pay Hybrid Work Environment Weekly paychecks Paid time away Programs to support environment and corporate responsibility TAAP - TJX Associate Assistance Programs Associate Discount Career Development Opportunity Be a part of an inclusive team Benefit programs and eligibility terms vary across our global locations.
We encourage you to apply to learn more about how our benefits can make a difference for you. This role is hybrid requiring two days per week in the Framingham, MA office. This role is not open to remote. Discover Different at TJX means opportunity, teamwork, and career growth. That's why working here is so much more than a job. When you're a part of our TJX family, you have the full support of a diverse, close-knit group of people that work together to deliver the best value and style in the business.
Our inventory is always changing and our approach is continually evolving, which means every day is another chance to Discover Different. We consider all applicants for employment without regard to race, color, religion, gender, interactionual orientation, national origin, age, disability, gender identity and expression, marital or military status. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local law. Posting Notes: 770 Cochituate Rd Framingham MA 01701
Development prior to launch. - Development of Strategy and Brand Campaign, Messaging, Materials and Tactics to support the Promotion of VYVGART as it Launches into the assigned indication. - Execution of tactics supporting congress presence & execution, peer-to-peer education, ad board planning and execution, development of speaker bureau content and training materials, execution of speaker bureau training after launch, and support of thought leader engagements.
This role will report to VP, US Marketing and will partner closely with key internal and external cross-functional partners to plan and implement personal, non-personal tactics to support the assigned indications. In close collaboration
with the rest of the Marketing team, this role will support the VYVGART brand and portfolio strategies with pull-through to Commercial Field Force preparations and National and Regional Congress presence and execution.
The Associate Director will also deliver on key brand expectations such as Brand Planning, Tactical Planning, Launch Readiness, and Quarterly Business Reviews. This is an exciting time to join an enthusiastic, innovative, growing team to continue delivering a successful commercial product with a follow-on indication launch. We seek a marketer who thrives in a nimble, fast-paced environment, is willing to embrace the challenge, passionate about science, and deeply motivated
by delivering value to people living with rare diseases.
Roles and Responsibilities: Support the development and execution of the disease state strategy, messaging, and tactics to ensure optimized Market Development prior and after launch Support the development and execution of the Branded efgartigimod strategy, messaging and tactics for an indication launch in the US Gain Market Insights to refine launch strategies to support the efgartigimod indications. This includes planning and execution of commercial ad boards, aligning with cross-functional partners on strategic intent of ad boards, identifying appropriate advisors, developing stimuli and workshop design, and sharing of insights with broader organization to inform decision-making across multiple functions.
Lead the development, execution and US implementation of core peer-to-peer strategy and initiatives and materials for HCPs. This includes the establishment of our disease state and branded speaker's bureau, the initial identification and training of speakers, and other non-personal/digital channels for achieving P2P influence xyz X@ Ongoing development and updating of the efgartigimod indication specific strategy. Ensure customer and competitor insights drive updates to strategy.
Align with Sales leadership on ensuring readiness of materials (print and digital) to support the Commercial Field Organization and work cross-functionally to prepare the Field Organization for Launch, including directives, POA, training, etc. Manage multiple agency partners, including management of associated budgets, forecasts / accruals. Manage project timelines, including development of work plans and routing of all promotional materials through the appropriate review channels. Support the VYVGART brand strategies with pull-through to national congress channel and regional congress execution.
Manage Congress participation, including cross-functional congress planning, booth design, and execution of commercial tactics, sponsorships, and eventsCollaborate and co-create with multiple functional groups within the organization, including but not limited to Marketing, Marketing Operations, Field Sales, Medical Affairs, Market Access, Compliance, Legal and RegulatoryPartner with non-personal promotional (NPP) lead to align strategy and tactics, as well as to optimize data analytics and inform business decisionsWork closely with Legal, Regulatory and Medical Affairs to effectively navigate Promotional Material Review process, prioritize and ensure timely and compliant development of HCP-directed tactics Execute multiple, simultaneous projects and manage resources to ensure deliverables are on time, on budget, and address business objectives Education, Experience and Qualifications: The US commercial organization is Boston-based.
This person must be in the office as needed to support key planning and coordination meetings and at least 4 days per month. This person is also required to travel for customer visits or internal meetings as needed. BS/BA degree (science or business degree preferred); MBA is a plus 5 years of experience in marketing and/or relevant commercial experience in the medical/biotech industry Experience effectively managing external agency partners, and collaborating with cross-functional teams and internal/external stakeholders to effectively implement strategies and programs Understanding of the legal and regulatory environment in medical promotions Strong project management, communication, and organization skills Agility, proven ability to influence without authority and cross-functional collaboration Ability to work under pressure in a fast-paced environment and prioritize work to achieve positive results Experience in rare disease preferred US launch readiness experience preferred Travel 35%At argenx we strive to create a welcoming and inclusive environment.
Here all applicants will receive equal consideration for employment without discrimination on the basis of race, color, religion, interaction, interactionual orientation, gender identity, national origin, protected veteran status, disability, or any other applicable legally protected characteristics. argenx is proud to be an equal opportunity employer. If you require reasonable accommodation in completing your application, interviewing, or otherwise participating in the candidate selection process please contact us at xyz X@.
Only inquiries related to an accommodation request will receive a response. PDN-9ae3a782-8b26-4402-ae6b-ec0ffb3e2b39
Financial Officers, Chief Marketing Officers, Chief Technology Officers, Chief Information Officers, Chief Research Officers, Chief Strategy Officers, Chief Data Officers, Owners, Co-Owners, Founders, Co-Founders, Presidents, Board Members Industry: Advertising/PR/Marketing/Events, Financial Services, medical / Biotech, Healthcare - Hospitals, Internet / Online Media, Retail, Consumer Products, Architecture / Construction / Civil Engineering, Hospitality, Travel, & Leisure, Insurance - Health & Life Honorarium: $300 per 60 min Zoom interview To be respectful of your time, we want to make sure you meet all study requirements.
Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457231
Finance, Financial, Operations, Strategy, Business Development, Compliance, Commercial, Risk Management Industries: Energy / Renewable Energy / Oil & Gas Honorarium: $250 per 60 min online interview To be respectful of your time, we want to make sure you meet all study requirements.
Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969457930
Financial Officers, Chief Marketing Officers, Chief Technology Officers, Chief Information Officers, Chief Research Officers, Chief Strategy Officers, Chief Data Officers, Owners, Co-Owners, Founders, Co-Founders, Presidents, Board Members Industry: Advertising/PR/Marketing/Events, Financial Services, medical / Biotech, Healthcare - Hospitals, Internet / Online Media, Retail, Consumer Products, Architecture / Construction / Civil Engineering, Hospitality, Travel, & Leisure, Insurance - Health & Life Honorarium: $300 per 60 min Zoom interview To be respectful of your time, we want to make sure you meet all study requirements.
Start the survey to fill out the qualification form. If you qualify, our team will reach out to you to schedule the interview with our client. For more details: jobs-search. org/finance_boston-c434671/job_i1969312714
