Difference”, DIME’s mission is simple: to create luxurious skincare and beauty products that are clean, effective, and approachable. Position Description: The Paid Media Coordinator will primarily manage and optimize our paid media campaigns across offline and out-of-home (OOH) channels, while also supporting online initiatives.
Duties/Responsibilities: Develop, implement, and optimize paid media campaigns with a primary focus on offline and OOH advertising channels, such as billboards, transit ads, and print media. Support online campaign efforts across platforms like Google Ads, Facebook, Instagram, and Tik Tok, as needed. Monitor and analyze the performance of offline and online campaigns,
providing insights to enhance return on investment (ROI) and achieve marketing objectives. Conduct market research to identify effective offline advertising opportunities and audience targeting strategies.
Collaborate with team members to ensure cohesive campaign strategies that align with overall marketing goals, spanning both traditional and digital media. Manage campaign budgets across offline and online platforms, ensuring optimal allocation of resources. Prepare and present regular performance reports, highlighting successes and areas for improvement in both offline and online campaigns. Completes assigned training on time Other duties as assigned Requirements: Strong analytical
skills to interpret data across various advertising channels. Excellent organizational and project management skills, capable of managing multiple campaigns simultaneously.
Effective communication skills, with the ability to collaborate within a diverse marketing team. A proactive and eager approach to learn and adapt within the evolving landscape of media marketing. Detail-oriented and data-driven. Deep interest in the expansive landscape of media marketing, including traditional and digital platforms. Ability to provide a creative approach to media planning to drive the effectiveness and success of diverse media campaigns. Qualifications, Education and Experience: Bachelor’s degree in Marketing, Advertising, Business, or a related field.
1-2 years of experience in paid media, with a focus on offline and OOH advertising; experience in digital advertising is a plus. Understanding of the unique dynamics and measurement techniques for offline and OOH advertising. Familiarity with digital advertising platforms, including Google Ads and Meta Ads Manager. Physical Requirements: Consistently works in an office environment. Prolonged periods of sitting at a desk and working on a computer. Regularly required to sit, talk, hear, and use fingers to operate a computer and telephone Safety risks: Ergonomic strains due to repetitive movement and desk work.
Eye strain due to computer usage. Powered by Jazz HR
is flexible to accommodate evening or weekend shifts (excluding Sundays) and travel to on-site locations. Essential Duties and Responsibilities include the following (Other duties may be assigned): Capture branding style photography and video to communicate emotion, story, features, and benefits of the D2D Brand.
Most work will be done out in the field. Plan and execute images and videos to be used in conjunction with social media, sales, and marketing teams. Edit and refine photography and videos using Adobe Creative Suite. Maintain a high rate of image and video production while maintaining high-quality standards. Work in a deadline-driven environment and handle multiple priorities
simultaneously. Manage and Maintain digital assets Oversee the security, operation, and maintenance of equipment utilized in shooting and editing. Authority: Report all quality issues to Director of Marketing, while receiving guidance with respect to general objectives.
Basic Qualifications: Bachelor's or Associate's degree (or equivalent training) is required. Minimum 3 years of commercial photography experience. Minimum 3 years of producing and editing professional video content. Proficient personal computer skills including Adobe CC editing software, Word and Excel. Must provide an online portfolio of both video and photo work. Must pass background/MVR screening. Additional Skills
Needed: Creative problem-solver with the ability to foster and develop others' ideas as well as your own.
Experience working on both large-scale and small projects in a team environment. Excellent attention to detail and extremely organized with the ability to handle multiple deadlines in a highly fluid environment. Good communicator that can work easily with designers and marketing team members. Certificates and Licenses: Valid State of Utah Driver's License Compensation: Health Benefits after 90 days$72,000 - 82,000 a year - Full-time