initiatives for our large-format systems product lines. The Channel Marketing Specialist is responsible for creating and implementing effective product marketing and customer marketing programs, product lifecycle management, marketing strategies, content development, market research and vertical marketing for our direct sales channel.
This individual is highly energized with a forward-thinking mindset and a curiosity for technology. This position is full time and offers a hybrid work schedule requiring you to be in the offic e Monday and Wednesday and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days).
Note that work schedules and office reporting requirements may change from time to time based on business needs. Responsibilities: Manage all elements of assigned product lines and vertical markets including product launch, product management and administration, competitive positioning and strategy.
Conduct proactive research on customers, markets, products, applications and services;analyzing product trends/markets to identify new opportunities on a national basis. Develop effective and innovative pricing & promotion strategies with a customer and profit mindset. Develop effective internal and customer facing content for product launches, campaigns, promotions, presentations, sales training
content, events, sales & marketing guides, etc. Maintain marketing relationships with assigned associations and buying groups.
Manage the development of Case Studies/Success Stories. Participate in various marketing events (Industry Trade Shows, Customer Meetings, etc. ). Deliver presentations as necessary to various audiences. Oversee proper execution of all marketing related content and activities. Qualifications: Bachelor's degree in a relevant field or equivalent experience required, plus 3 to 5 years of related experience. Proficiency in MS applications such as Power Point, Excel and Word. The candidate should be analytical, and possess excellent verbal and written communication skills, and familiarity with basic networking technology.
PLEASE NOTE: We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor. Required Knowledge, Skills, and Abilities: (Hiring Companies ATS Questions) : 1. Do you have a bachelor's degree in a relevant field or equivalent experience required, plus 3 to 5 years of related experience.2. Do you have proficiency in MS applications such as Power Point, Excel and Word.3. Are you analytical, and possess excellent verbal and written communication skills, and familiarity with basic networking technology.4.
Do you have experience in developing customer facing marketing campaigns or doing end user promotions of products.5. Do you have strong background in marketing, with experience in product marketing and channel marketing.6. Do you have familiarity or Experience with the industry, including the products, ervices, and competition within the large-format systems market.7. Must be a US Citizen or Green Card holder.
Marketing Industry: Machinery Compensation: View salary Total position: 1 Relocation assistance: Limited assistance Visa : Only US citizens and Greencard holders Overview: Melville, NY is seeking a Senior Product Marketing Specialist (Sr Specialist, Prod Marketing).
This individual will be responsible for Camera and lens new product launch. Communicating with Canon Japan Headquarters and setting Launch plan, strategy of marketing approach and Target user, Media event. Latin America region is the main responsibility as well as USA market. Will also be following up with Tech support from pro users and creators. Taking feedback from LAD retail and consumer markets. This position requires
full-time presence at your assigned office(s)/worksite(s)/territory. Responsibilities: Accountable for increasing the national sales effort by providing expertise with product technology capabilities, participating in the development of marketing programs and implementing new product launches Recognized as the resident expert in product technology, government marketing, contracting, sales and pricing and develops diverse strategies that increase Canon's presence in the government marketplace Provides expertise to Field Sales Groups, Contracting and Pricing that result in the implementation of coordinated strategies that increase Canon market share in the Government sales channel Responsible for
providing direct sales support for federal, state and local customers and large specialized accounts by tailoring programs to meet these specific customer demands Develops marketing strategies and programs by collecting, compiling, and analyzing marketing research data and competitive information Analyzes data and summarizes market trends and consumer demands in order to identify specific needs to be targeted by the marketing program Provides direct assistance with the resolution of unique or complex issues and participates in presentations for accounts, which require special product/technological support Develops government specific advertising and promotional materials Conducts sales presentations for large government customers in order to ensure proper communication of the technical features and specifications of the products Possesses specialized knowledge or skills in a particular functional area A fully qualified, seasoned professional with a full understanding of the job role who works on more complicated issues facing the department Receives general instruction from manager on new assignments but little to no direction in day-to-day work Typically reports to a Manager or Senior Manager, and may mentor or supervise one or two less experienced professional staff Qualifications: Please note: We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor.
Bachelor's degree in a relevant field or equivalent experience required, plus 5 years of related experience, with at least three years in a product marketing environment within the office solutions industry. Bachelor's degree in Business Administration or Marketing Additional training in the technologies associated with the product lines for which he/she is responsible is beneficial Requires a strong understanding of network technology, connectivity and software for document solutions and a working knowledge of communication protocols Incumbent should possess leadership capabilities, good written and verbal communication skills, and excellent platform technique for the effective presentation of technical information Familiarity with personal computers and multiple software packages is a must Camera & Lens Technology knowledge and experience is required Bilingual in Spanish both oral and written is required The company will not pursue or support visa sponsorship for this position.
activity in support of Imaging Technologies & Communication Group (ITCG) business and products within the Cinema, Television Production, Streaming, Broadcast and adjacent markets. The person in this role will oversee marketing activities and relationships with content creators, customers, organizations and business partners to support marketing efforts toward the above markets.
They will be responsible for marketing content creation and retail channel management with key sales accounts and retailers for Canons business products within the cinema, television production, streaming, broadcast and adjacent industries. This position is full time and offers a hybrid work schedule requiring
you to be in the office Monday and Wednesday and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days).
Note that work schedules and office reporting requirements may change from time to time based on business needs. Responsibilities: Develop and oversee the execution of cinema and pro video marketing engagement program and related activities, including but not limited to the fostering of valuable and meaningful relationships that deliver impactful marketing assets and opportunities to case study opportunities, speaking opportunities, equipment demo opportunities, and visual assets to be provided for
Marketing, Retail Marketing, social media and Advertising use. Act as a marketing liaison between Canon ITCG and key content creators, media, organizations and professionals working within the cinema and television production industries, for the purpose of developing, establishing and nurturing meaningful relationships that benefit the awareness, perception and sales of ITCG equipment within those markets.
Work with ITCG Product Management teams, partner organizations, and outside companies (third party companies) on mutually beneficial marketing opportunities that center around specific cinema & pro video or production projects (co-marketing projects). Support key accounts/sales channel in day-to-day retail marketing, planning and execution for Canons cinema and pro video products.
Work directly with each retailer, sales rep and Account Executive to drive key products, sell out and grow business. Provide account-based marketing support to key sales channels/accounts. Responsible for the creation and management of marketing content (i. e. newsletters, banners, videos, promotional content, landing pages, etc. ). Provide day to day online and in-store sales marketing support, managing account's retail opportunities, ensuring online paid search and display ads campaign align with the core business strategy, focus on promotions and product, track marketing campaigns to evaluate results, provide recommendations for future marketing promotions and marketing/sales collateral.
Responsible for new product launches marketing contents set up, creation and distribution. Attend industry seminars, meetings, events, and tradeshows to ensure that Canons presence is being represented in the best possible way and according to the desires of the product groups. Oversee and execute all contracts and agreements including but not limited to formal contracts, written agreements, rights & permissions as well as the delivery of all assets.
Initiate regular communication between Marketing, Sales, and Product Management to ensure alignment on products, targets, applications and deliverables with sales goals & upcoming marketing needs. Assist Event Management on talent for opportunities related to events including by not limited to speaking opportunities, advertising opportunities, event graphics and dcor, as well as equipment for events. Qualifications: Please note: We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor.
Bachelor's degree in marketing, Business Administration, Communications or in a relevant field or equivalent experience required, plus 5 years of related experience. Proficient in Microsoft Office applications. Ability to work independently with little or no daily supervision. Good time management skills, including prioritizing, scheduling, and adapting as necessary. Requires domestic travel to trade shows and dealer shows (up to 25%).
work schedule requiring you to be in the office Monday and Wednesday and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.
RESPONSIBILITIES: Provides account based marketing support to key sales channels/accounts such as Amazon, Walmart. Responsible for the execution of the retail marketing plan and activities by working directly with each retailer and Sales reps/Account Executive to drive sales of profitable products and help our accounts to grow their business. Monitors competitive
activity and identifies customer needs. Works on the planning and implementation of projects that support the marketing function. Interacts directly with sales managers to identify new marketing opportunities, prepares regular marketing activity reports and responds to questions from the sales organization.
Activities includes day to day online and in-store sales marketing support, managing accounts retail opportunities, online paid search and display ads campaign aligns with our core business strategy, promotions and product focus, tracking of marketing campaigns to evaluate results and provide recommendations for future marketing promotions, and marketing/sales collateral. Responsible
for new product launches marketing contents set up, creation and distribution.
Work with Business planning & Sales, prepare account product line review/pre-disclosure meeting presentations; Monitor unauthorized dealers activities on 3P via Brand registry with legal and third party service. Possesses specialized knowledge or skills in digital retail marketing area. QUALIFICATIONS: PLEASE NOTE: We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor. Bachelor's degree in Marketing, Business Administration or in a relevant field or equivalent experience required, plus 5 years of related experience.
Proficient in Microsoft Office applications Ability to work independently with little or no daily supervision Good time management skills, including prioritizing, scheduling, and adapting as necessary The Company will not pursue or support visa sponsorship for this position.
